Joy Njeri Njihia

Partner and Chief Engagement Orchestrator
at What Matters

Nairobi, Kenya

As a seasoned professional with a rich tapestry of experiences, Joy Njeri Njihia, has journeyed through the realms of organizational development, advocacy, and social sciences with a steadfast dedication to growth, justice, and empowerment.

With a background spanning L’Oreal East Africa and founding Fruity Pap, Joy excels in resource management and innovative problem-solving. As an advocate for justice, she has collaborated with the International Criminal Court (ICC) and Kituo Cha Sheria to empower victims and promote human rights. Joy’s ability to build bridges and engage stakeholders positions her as an inspirational figure ready to tackle global challenges.

Her passion lies in illuminating the profound influence and responsibility each individual holds over their environment. Through her work she strives to instill a regenerative economy ethos that places humanity at its core—championing a world where every action contributes to a sustainable and equitable future for all. This conviction has been the compass guiding her to where she stands today: an ardent advocate for a world where human potential is the catalyst for transformative change.